Native
10th Anniversary Campaign
Art directed Native's 10th Anniversary "Piece of Cake" campaign, a limited-edition collection celebrating ten years of clean, effective personal care. Led the full creative rollout across packaging, retail displays (endcaps, floor stands, towers), and paid social, carrying one cohesive concept from shelf to screen.
Fall Escape
Art direction for toolkit used on 2023 Fall Escape destination campaign. Focusing on mystical retreat to the desert. Taking cues from the dreamy sunsets and cooler evenings of the Southwest. Allowing viewers to experience, cacti, desert flowers and boulders that are characteristic of this region.
GIF OUTPUT
INFLUENCER SWAG AND EXPERIENTIAL EVENT DESIGN
TOOLKIT
MOODBOARD
Created a campaign showcasing typography, color, graphics and inspiration to agencies and in house designers as a guidelines for creating marketing assets.
Jarritos
Jarritos’ iconic sodas bring the traditional flavors of Mexico to life authentically with natural fruit and real sugar. Inspired by the juciest flavors and the same dedication to simple ingredients, the limited-edition fragrances bring the refreshment from the fiesta to the shower!
Candy shop is an obnoxiously craveable campaign collection, with candy shop inspired scents, encouraging consumers to let their inner child loose with this joyful explosion of color, flavor and fun.
Candy Shop
New Product Packaging
Mineral sunscreen is notorious for not blending into skin, our solution was a tinted sunscreen. Challenge was showing different skin tones at a glance while maintaining Native’s brand collateral. Worked on 2 systems for 3 different forms: lotion, foam and spray.
